Glamazons,
I knew something was up when Rihanna sent her models down the runway at her London Fashion Week show wearing MAC Cosmetics Ruby Woo on their lips (one of my faves!). It turns out the singer/designer is fronting a collection for the beloved makeup brand dubbed on the supercute rose gold and pink packaging as Rih Rih [Hearts] MAC (inscribed in what looks like lipstick). How cute!
WWD reports that Rih and MAC will collaborate on four color collections in 2012, the first of which is RiRi Woo (inspired by the classic Ruby Woo red). The lippie will launch in tandem with her concerts on May 4th and 5th and will be sold online and at Rih‘s show. Loves it!
Here’s the breakdown of the four collections:
1- RiRi Woo (inspired by Ruby Woo) launching around May 4-5
2- Summer collection to be sold online featuring RiRi Woo, two more lipsticks, Lustre Drops and a blush duo.
3- Fall collection with sixteen products in total including lipsticks, RiRi Woo lipglass, two eyeshadow palettes, and false lashes.
4- Holiday collection with ten products in total like nail polish, a makeup bag and additional lipsticks.
Can’t wait to see them all!
John Demsey, Group President of Estée Lauder Cos. Inc. (MAC’s parent company), called the line “a true, organic collaboration based on mutual admiration and respect.” He also said: “These four collections are like four tracks on a Rihanna compilation. Each one has its own vibe, look, special make-up packaging and flavour.”
And Rihanna echoed his sentiments:
“When you think of make-up, the brand that pops into your mind – for something legit – is MAC. Whatever colour you want, it’s like: ‘Let’s go to MAC’. I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved make-up, and I always said that if I do it, I want to do it with a credible brand.”
She continued: “Working with MAC, it’s difficult to get a red lipstick that beats Ruby Woo, because it works on every skin tone,” she told WWD. “I had so many different samples to choose from and so many different colours underneath – blue, yellow, orange and pink bases. And I got to pick one that worked, and I tried it on all my friends to make sure it worked on all of our skin tones.”
And apparently, she had fun creating the collection: “I really got to play. There’s so much to choose from, and you can mix different textures with different colors and different greens in different eye shadows. I learned so much about the detail of makeup and what makes things look different. What makes it apply different is really important. Every little detail is important.”
Glamazons, I’m super excited for this. RiRi has always been a fashion darling (hence her transition to design) but she also stays with a gorg made up face, am I right?
Will you check out this collection, loves?
*Bonus: check out a Sneak Peek of her cover shoot for ELLE UK’s April 2013 issue:
Werrrrque.
UPDATE 5/2: Get your lives!
RiRi Woo is in stores now! Get it here.
UPDATE: RiRi Woo has sold out. But you can sign up to here to shop the lipstick when it returns this June for Rihanna’s next collaboration with MAC: http://bit.ly/MACRiRi_signup_2 That Rihanna reign just won’t let up…
Kisses,
Glamazon Jessica
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