Fashion News: Kohls Line Will Survive Jennifer Lopez and Marc Anthony’s Divorce
Now that Jennifer Lopez and Marc Anthony have gone splitsville you might be wondering how it will affect the business ventures they have together. We were too.
We were specifically worried about their Kohl’s line of Mens and Womenswear which they announced last November. They were one of the first celebrity couple to design a collection for one retailer besides Victoria and David Beckham, that is.
Usually retailers try and shy away from couple projects specifically because they may break up. However, with the announcement of their divorce last Friday it came to light that their Kohl’s line is safe and sound as it was always going to be separate. Whew.
A spokesperson for Kohl’s stated: “The Jennifer Lopez and Marc Anthony brands have always been positioned as two separate, distinctive collections that offer high-quality contemporary style for men and women, and we look forward to a successful September launch.” Smart move!
The fact that the lines were separate from the beginning makes me wonder if the two had planned on the divorce. According to the president of Kohl’s, Rick Darling, the two signed separate agreements for their separate lines. Things that make you go hmm…
Even though the lines are separate, it’s going to be interesting to see Jennifer and Marc together posing for the camera when the line launches. I’m sure they’re people will keep them on opposite ends of the red carpet.
Truly, I never saw this coming (I liked them together!) but happy no Kohl’s clothes get affected by their split. LOL.
What do you think about the divorce? Are you surprised? Are you excited for their Kohl’s line?